Job Features
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Job Type
Permanent Full Time
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Schedule
Day
As soon as possible -
Salary
To be discussed
Job description
In collaboration with the vice-presidency and management of each establishment:
- Define/co-create the branding of each company;
- Create and manage the media plan for each brand.
- Participate in the creation of packages and promotions;
- Perform performance analysis of offers;
- Plan, deploy and optimize email marketing campaigns;
- Plan, deploy and optimize sponsored campaigns on social networks;
- Manage the development of the content calendar;
- Manage the modernization and/or redesign and optimization of the company's websites;
- Support the implementation of a CRM platform;
- Analyze media proposals and partnership proposals (co-op placements, exchange of visibility, bloggers and influencers);
- In collaboration with the artistic director, coordinate the production of advertising campaigns;
- Monitor, analyze and make recommendations on our products and services using online reputation management tools;
- Recommend actions to senior management to improve the customer experience;
- Inspire people managing social networks, the blog, websites as well as the writing and translation of communications and offer them mentoring;
- Manage the presence (photos, videos and texts) of each of our brands on external websites (OTA, online review sites, recruitment sites, tourist sites, etc.);
- Conduct competitive intelligence;
- Inform senior management about the latest marketing trends and give recommendations;
- Participate and get involved as needed in various activities such as company social events.
Education
- Bachelor of Marketing;
- Experience in tourism marketing;
- In-depth knowledge of Google Analytics;
- In-depth knowledge of Facebook Business Manager;;
- UX knowledge;
- Knowledge of SEO best practices;
- Mastery of the Office Suite;
- Experience in managing and deploying advertising campaigns;
- Experience in personnel management.
Skills
- Proficiency in WordPress;
- Knowledge of Typo 3 an asset;
- Mastery of Maestro PMS or other property manager an asset;
- Proficiency in Revinate or similar CRM tool;
- Google certified;
- Facebook Blueprint certification.
Benefits
- Hourly pay
- Holiday scale increased from those of the Standards;
- Group Insurance ;
- Work atmosphere where team spirit is a priority;
- Preferential rates on accommodation for employees, family and friends;
- Free parking
- Two (2) paid sick days
- Possibility of advancement;
- Recognition of years of service (Gala and reward);
Description of the organization
A 100% Quebec company offering more than 1,200 rooms and suites in 7 hotel establishments, Les Hôtels JARO is the largest hotel force in Quebec City. With nearly 500 people employed in our hotels, restaurants, bars and entertainment center, we occupy an important place in the labor market of the Capitale-Nationale region.
Working for JARO Hotels allows you to grow within a dynamic team in a professional and warm work environment.
We pride ourselves on making career and advancement opportunities available to everyone.
To Know
* Only candidates authorized to work in Canada will be considered. JARO Hotels subscribes to the principles of equality and employment equity.
* In accordance with Law 25, please note that all received applications will be kept on file for a maximum period of six (6) months. After this period, resumes will be systematically deleted.
* In order to facilitate the reading of this text, we have used the masculine as a neutral gender to designate both women and men.